I was commissioned by BWA x Warner Media, at late Jan. 2021 to help develop a series of social campaigns on International Women’s Day 2021 as an animation/art director and animator.
Production —
Art/Animation Director : Qieer Wang
Animator : Adebukola Bodunrin, Qieer Wang
Illustrator : Mia Coleman
Pre-production —
Director : Alison Roberto
Writer : Liz Armstrong
Producer : Polina Portnaya
“ WarnerMedia and it’s trio of television networks — TBS, TNT, and truTV — aren’t just celebrating women, but reminding us of the issues that still plague them.”
Management —
Project Manager : Taryn Maitland Executive Producer : Taylor K. Shaw, JLove Calderón Coordinator : Summer Elbardissy
Presenting on Warner Media — TBS Network, TNT, and truTV.
Presenting on Warner Media — TBS Network, TNT, and truTV.
This campaign project contains 5 short animated videos that features Full Frontal with Samantha Bee, Fast Foodies Kristen Kish, The Mlsery Index Jameela Jamil, Claws Judy Reyes, and All Elite Wrestling Brandi Rhodes.
Rather than featuring an individual’s perspective, I took a more generic approach to visually express the struggles in an anonymous way. Therefore, all of our characters are featureless/faceless purposely.
To present the generic in storytelling, I developed abstract atmospheres/scenes to reflect the internal feelings.
The digital tools we used for this project are —
After Effects, Premiere, Media Encoder, Photoshop, Illustrator.
This IWD Campaign won a Golden Awards from PROMAX.